Opportunity: National Industries of the Blind (NIB) annually creates an awareness campaign for National Disability Employment Awareness Month (NDEAM). NIB generates awareness by providing its stakeholders with assistance in promoting NDEAM to help advance its mission. 

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Solution: Created an engaging campaign to deliver key messages through a variety of marketing deliverables. The campaign consisted of digital and printed posters, web and email graphics, social media banners, and in-store shelf wobblers.